Vzdělávací centrum MKM s.r.o.

The first published wine textbook in English in the world! For students, professionals and wine lovers - simply for everyone who wants to learn to talk about wine on an international level. All language skills such as reading, writing, listening and speaking are interpreted through interviews with forty leading wine producers from sixteen countries, eight Master of Wine holders and many other experts involved in the winemaking process. The main author is Mike Mazey, a well-known Australian oenologist who has devoted almost his entire life to wine education.

Price: 1.490 CZK
(Poštovné + balné : 150 CZK (s DPH) )

Learn how to use Wine English to:

• Organize / participate in tours of wineries and vineyards
• Teach others the basics of tasting and describing wine
• Understand a wine’s back label and wine information sheets
• Market your brand at trade fairs
• Order wine in a restaurant
• Sell your wine to your sales partners, at the cellar door or in the wine shop
• Write wine back labels, wine information sheets and press releases
• Guide and advise your restaurant clients on their wine choices
• Buy wine at the cellar door and wine shop

AUTHORS

MIKE MAZEY 

English Teacher, Wine Educator and Lead Author 

“This project grew out of the two fields I have worked in so far in my career: winemaking and teaching English. Graduating with a degree in Oenology under my belt from the University of Adelaide, I then went on to work in both small, medium, and very large wineries in Australia. I also briefly worked as a flying winemaker in the Czech Republic in 2004. It was in Moravia, the winemaking capital of the Czech Republic, working in a winery where nobody spoke English, that I met Petr Očenášek. He was my interpreter and constant companion during my first trip to the country. It was at that time that I made the decision to interrupt my career in the wine industry and move permanently to the Czech Republic to start teaching English. 

Despite this surprising career change, I found that I really enjoyed the satisfaction of helping students learn their subject and this has continued to be my main occupation for the last 10 years. However, my heart kept calling me back to the wine industry during this time. I started presenting professional wine tastings in English in Brno, my second home, and it was not long before I met Pavlína Megová.” 

PAVLÍNA MEGOVÁ 

Concept Creato, Investor, Project Director and Co-author 

Pavlína is the founder and former owner of MKM, one of the most reputed language schools in the Czech Republic. As a Doctor of Law with a Masters degree in Business Administration, she is someone who lives a life of perpetual learning. The concept of the WineWords project originated with Pavlína. She is also the main investor and manager. Passionate about art and food, she is a culinary enthusiast with a keen interest in wine. Pavlína and Mike’s collaborating began within an idea of teaching courses at the language school with a unique focus on ”Wine English” for oenologists, viticulturists, vintners, sommeliers and wine enthusiasts. 

Currently, Pavlína (Vzdělávací centrum MKM s.r.o.) holds the license to provide and organize WSET educational courses in the Czech Republic. She also has her own website, offering catering services and customized recipes with wine pairings. 

VLADIMÍR MOŠKVAN 

Headmaster, Educational Director and Co-Author 

Vladimír has spent most of his career at the forefront of education, as both a teacher and the headmaster of one of the most innovative Primary Schools in the Czech Republic. He sees the world through the eyes of an experienced educator. He brought this experience with him to his second job as Tourism Director at Znovín Znojmo. One of his projects are overseas trips he organizes for winemakers, introducing them to the world beyond the local wine industry. Like Pavlína, Vladimír firmly believes that learning in life should never stop but that it must also be enjoyable and engaging. Vladimír has also collaborated with Hugh Johnson on the Pocket Wine Guide and The World Atlas of Wine.  

PETR OČENÁŠEK 

Wine Broker, Wine Taster, Business Co-ordinator and Co-author 

In the years since we last worked together, Petr went on to be one of the most successful and highly-driven professionals in the business of selling wine and educating wine consumers. His background in Pedagogical studies, as well as in Hospitality and Tourism, no doubt helped hos dramatic rise to the top. Having worked for a number of the top wineries n the CZech Republic as a Sales Manager, he is now a successful Wine Broker of a local and international wines. With a keen understanding of the business of wine, we naturally wanted him as a part of the team. 

From the Team... 

Together, we realized the enormous educational potential of a Wine English course that showcased some of the world’s leading wine producers and wine experts in both the written and video formats. Because of this, we could present authentic Wine English from both native and non-native speakers in a way that really engages the student. Our team wishes to give a special thanks to the countless wine professionals and wine lovers who have contributed to the success of this project We also hope that you, the reader, watcher and learner enjoy this wine journey in English.